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Wholesale Greeting Cards for UK Retailers

Wholesale Greeting Cards for UK Retailers

Buy direct from an award-winning UK greeting card publisher supplying independent retailers for over 40 years.

If you’re searching for a wholesale greeting card supplier, Paperlink offers a direct alternative. As an independent UK greeting card publisher, we design and supply our own award-winning ranges to retailers at competitive trade prices.

For over 40 years we have supplied wholesale greeting cards to independent gift shops, garden centres, department stores and online retailers across the UK.

Buying direct from a publisher means consistent design quality, strong retail margins and dependable supply – without the middleman.

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Card Designs
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Average Profit for Retailers
(when sold at RRP)
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Independent Shops we Supply
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Why Retailers Choose Paperlink for Wholesale Greeting Cards

Retailers looking for wholesale greeting cards need more than just stock – they need reliability, originality and support.

  • Better Margins - Because we publish and supply our own ranges, retailers benefit from competitive trade pricing and strong mark-up potential.
  • No Minimum Order - Order flexibly across all our collections. Whether you’re topping up bestsellers or planning a seasonal display, there’s no restrictive minimum spend.
  • Free UK Delivery - We offer free UK delivery on orders over £100, making reordering simple and cost-effective.
  • Award-Winning Design - From humour and contemporary to children’s and Christmas ranges, our collections have received industry recognition and nominations.

Browse & Order Online Today!

  • Trade prices across all ranges
  • No minimum order
  • FREE delivery on orders over £100
  • Fast, reliable dispatch
Register For A Trade Account
Already Registered? Shop Here!

Supplying Retailers Across the UK

We supply wholesale greeting cards to:

  • Independent gift shops
  • Garden centres
  • Department stores
  • Farm shops
  • Online retailers
  • Florists

Whether you are an established multi-site retailer or an independent shop, our online trade platform makes ordering straightforward.

Register For A Trade Account

Wholesale Birthday Cards, Christmas Cards and More

Birthday Cards at Trade Prices

Whether you're looking for age, relations or general cards, we've got a huge range of designs

Occasions Cards

With captions for every occasion, we've got modern and innovative ranges to hit the right note

Christmas Cards

Get in the festive spirit, with a complete range of Christmas cards & Charity Packs to choose from!

Humorous Greeting Cards

Modern jokes and classic humour to cater to all tastes across birthday and occasion cards

Children's Card Ranges

The perfect cards for children of all ages, these designs are sure to be loved by the whole family

Buy Direct From a Publisher, Not Just a Wholesaler

Retailers often search for a greeting card wholesaler when looking for stock.

Paperlink is different.

Rather than distributing multiple third-party brands, we publish and supply our own collections. This gives retailers:

  • Original, cohesive ranges
  • Reliable restocks
  • Consistent pricing
  • Direct communication with the source

For many retailers, buying direct from a publisher offers greater clarity and long-term stability than traditional wholesale distribution.

Simple Trade Terms

Opening a trade account with Paperlink gives you:

  • Access to our full wholesale greeting card collection
  • Trade pricing across all ranges
  • No minimum order
  • Free UK delivery over £100
  • Secure online ordering and easy reordering

Apply for a trade account to gain instant access to our online trade shop.

Register For A Trade Account
Already Registered? Shop Here!

Frequently Asked Questions

Do you have a minimum order value?

No. Retailers can order flexibly across all ranges.

Yes. We supply independent shops, garden centres, department stores and online retailers throughout the UK.

Orders are processed promptly to ensure fast UK delivery. Most items are shipped within 3 working days. Delivery can take a further 2-3 days, so most orders will arrive within a week of ordering online.

Yes. Retailers can mix across birthday, occasions, Christmas and other collections.

Our trade pricing structure is designed to provide strong retail mark-ups while remaining competitive. Retailers on average see a 50% profit when cards are sold at RRP.

We offer free delivery on trade orders over £100 placed for delivery across the UK mainland.

Ready to Stock Award-Winning Greeting Cards?

Register for your Paperlink trade account today and start ordering wholesale greeting cards direct from a UK publisher.

Register For A Trade Account