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How our Greeting Cards are Made

Take a look behind the scenes at Paperlink…

We’re proud of all the dedication and hard work that goes into creating our hand-designed cards. It’s a journey that spans from the initial glimmer of inspiration to the heart-warming moment when a recipient holds one of our cards in their hands. We’re taking a look behind the scenes at our card company in our London studio, where our designs come to life.

From Concept to Creation

Greeting cards are so much more than a piece of paper, they’re a way of creating connections and bringing people closer together. In our studio, our talented artists use their imaginations to create designs that encapsulate memories, sentiments and smiles. The journey begins with a concept – a spark of creativity that is then turned into a design that perfectly captures the emotion it aims to convey.

Precision Printing

Once the design is finalised, it’s time for the magic of printing. State-of-the-art technology breathes life into each stroke, ensuring that every detail, from the finest line to the boldest hue, is accurately reproduced. The result? A card that’s a mirror reflection of the artist’s vision.

Handcrafted Touches

In an increasingly automated world, there's an undeniable beauty in the human touch. From hand-finished embellishments to delicate foiling, our skilled artists infuse our cards with a touch of craftsmanship that elevates them into heartfelt works of art.

Prioritising Sustainability & Fair Production

Our cards aren’t just about aesthetics; they’re about ethics too. 100% of our cards are ethically sourced, sustainably produced and FSC accredited. We take pride in our partnership with the World Land Trust, aiding in the preservation of endangered forests around the globe. Every card we produce is a testament to our unwavering commitment to a better world.

Recognising Artistic Talent

At Paperlink we are an independent greeting card publisher on a mission to support undiscovered, talented artists. We want to make a difference and have created a platform that empowers artists by giving them a space to showcase their original styles and designs. We believe in putting local talent on the map, which is why we collaborate with some of the best artists in the area. Find out more on our About Us page.

Unique Cards that Celebrate all Life’s Special Moments

We work hard to bring something different to the greeting card industry. With a passion for design, creativity and collaboration we create cards that are works of art in their own right, something that recipients will treasure for years to come. Browse our website to see everything we have to offer! 💌✨